This article introduces the concept of “new regime of creativity” to characterize the forms of creativity promoted by a narrow circle of 20th-century artists who oppose not only the classical but also the avant-garde paradigm of art. The works of art produced within this new creative approach are characterized by discreteness and self-sufficiency, thus, rejecting the logic of imperative statements creating a departure from the linearity and the rules of inheritance. The specificity of the image (visual form) of this new art is examined as a rejection of explicit manifestation. In this context, the image ceases to be the bearer of a direct communication or judgment; it poses questions that, in their structure, transcend truth relations and no longer presuppose unambiguous answers. It is noted that this new art is becoming a space of individual singularities that defy traditional decoding and communication. The concept of exclusion as a fundamental principle of the creative process and its perception is reinterpreted in a novel manner in this work. The art of the new creative mode becomes a space of discreteness, closure, and self-sufficiency, in which the artist’s intent is to capture singular moments – “flashes” – that bring novelty through the act of subtraction and exclusion from tradition rather than striving for any kind of communication or continuity. The influence of this approach is highly likely to foster the interaction emanating from the artist, his work, and the viewer, thus signaling the formation of a new paradigm of artistic experience and perception, opening up prospects for rethinking the role of aesthetics in the contemporary cultural context.